Pioneering digital culture measurement in organizations: Construct development and psychometric validation

Background: Digital transformation is increasingly recognized as a cultural challenge, yet there is a lack of robust theoretical frameworks and validated instruments to systematically assess digital culture within organizations. Objective: This study aims to develop and validate a psychometric measurement scale for digital culture, addressing a significant gap in the literature and providing a practical tool for assessing cultural readiness for digital transformation. Methods: We first establish a clear conceptual definition of the digital culture construct. Based on this definition, we design a measurement scale and test it on a representative sample of 183 firms. To assess the scale’s psychometric properties, we employ confirmatory factor analysis (CFA) and partial least squares structural equation modeling (PLS-SEM). Results: The results confirm the reliability and validity of the proposed digital culture scale. The instrument demonstrates strong psychometric properties and consistent measurement performance across diverse organizational contexts. Conclusions: This study contributes to academic research by introducing a theoretically grounded and empirically validated scale for digital culture. It also provides a practical tool for organizations to evaluate cultural alignment with digital transformation efforts and identify areas for cultural development.