TY - JOUR
T1 - Lift-share using mobile apps in tourism
T2 - The role of trust, sense of community and existing lift-share practices
AU - Dickinson, Janet E.
AU - Filimonau, Viachaslau
AU - Cherrett, Tom
AU - Davies, Nigel
AU - Hibbert, Julia F.
AU - Norgate, Sarah
AU - Speed, Chris
N1 - Publisher Copyright:
© 2017 The Authors
PY - 2018/6
Y1 - 2018/6
N2 - This paper explores the use of mobile technology to enable lift-share in the leisure travel domain of camping tourism. Here mobile devices can connect a user community on the move undertaking non-routine trips and reveal temporal and spatial connections suggesting lift-share opportunities. Data were derived from a questionnaire survey (n = 339) administered at campsites in a rural tourism destination in Dorset, UK. Analysis focuses on the role of trust, sense of community and existing lift-share practices in willingness to engage in lift-share and other forms of share use of private vehicles using a mobile app. The findings indicate that previous experience of lift-share and sense of community both have a small effect, however, trust had no effect on the desire to lift-share. Analysis indicates trust is generated through community participation rather than being a precursor to taking part. Lift-share app developers and providers need to design strategies which build trust in the system using peer-to-peer ratings, where appropriate, and establishing user etiquette through user champions and visualising successful exchanges.
AB - This paper explores the use of mobile technology to enable lift-share in the leisure travel domain of camping tourism. Here mobile devices can connect a user community on the move undertaking non-routine trips and reveal temporal and spatial connections suggesting lift-share opportunities. Data were derived from a questionnaire survey (n = 339) administered at campsites in a rural tourism destination in Dorset, UK. Analysis focuses on the role of trust, sense of community and existing lift-share practices in willingness to engage in lift-share and other forms of share use of private vehicles using a mobile app. The findings indicate that previous experience of lift-share and sense of community both have a small effect, however, trust had no effect on the desire to lift-share. Analysis indicates trust is generated through community participation rather than being a precursor to taking part. Lift-share app developers and providers need to design strategies which build trust in the system using peer-to-peer ratings, where appropriate, and establishing user etiquette through user champions and visualising successful exchanges.
KW - Community
KW - Lift-share
KW - Peer-to-peer sharing
KW - Travel habit
KW - Trust
UR - https://www.scopus.com/pages/publications/85034418517
U2 - 10.1016/j.trd.2017.11.004
DO - 10.1016/j.trd.2017.11.004
M3 - Article
AN - SCOPUS:85034418517
SN - 1361-9209
VL - 61
SP - 397
EP - 405
JO - Transportation Research Part D: Transport and Environment
JF - Transportation Research Part D: Transport and Environment
ER -